Celebrating Hotel Developments, Airline Expansions, & Peruvian Art and Culture
From all-inclusive resorts focused on family and business travel to exclusive boutique hotels offering unique and personalized luxury experiences, Peru is evolving into an exciting destination for a broad range of travelers. On a recent visit to New York City, Tourism Director for PromPeru, Maria del Carmen de Reparaz, described the vast growth of Peru’s hotel and travel industry, specifically in the ecotourism and luxury market.
“In the past year we have seen tremendous growth in luxury and boutique hotels,” said del Carmen de Reparaz. “We are now able to provide a full range of options, from budget travel to high-end luxury travel.”
In regions all throughout the country, luxury hotels that highlight the stunning natural life of Peru are popping up at a rapid rate—promising to attract a brand new demographic of vacationers and increase the number of international travelers.
“We are excited to see Peru transition from a destination well-known for its historic and cultural offerings, to a destination that is able to offer luxury as well,” del Carmen de Reparaz said.
LATEST PERU NEWS
This is a new and exciting time for Peru, as the international went global with two brand new promotional videos. Following the previous campaign, where an ordinary traveler revisits his trip to Peru years and it rekindles his desire to experience Peru; the current campaign invites you to “¡No mires la película, vívela!” Or “Don’t just watch the movie, LIVE IT!” as quoted by the Minister of Exports and Tourism, José Luis Silva Martinot. The campaign takes on a similar approach as the previous in that it incorporates film spots catered and altered for each particular market. The campaign also reveals the exhaustive work of archeologist, Bruno Alva, who began work 11 years ago on uncovering and interpreting pre-Hispanic Peruvian iconography originating from ancient civilizations that inhabited Peru. The slogan, “Peru, Empire of Hidden Treasures” was significant for Alva’s investigation in that it gave life to the people of all ancient Peruvian cultures. The slogan has been adopted for the current campaign.
PromPeru invites all Peruvians to be proud ambassadors of the Peru Brand and spread the video, which can be seen at www.peru.travel and http://youtu.be/7yKBwsN5ZlQ.
Peru’s Amazon Region Becomes New 7 Natural Wonder of the World
The Amazon Rainforest has official be recognized as one of the 7 Natural Wonders of the World. A 120 kilometer (75 miles) plaque, stating that the Amazon is officially one of the wonders of the world, can now be found in Iquitos, the largest city in the Peruvian rainforest and the capital of the Loreto Region. The Peruvian Amazon is one of the most diverse areas on the Earth. An abyss that disperses into different directions, each region of the Amazon has its own specialty whether it is adventure, cuisine, or nature itself. Tropical and mysterious, the Peruvian Amazon is waiting to be discovered by visitors from near and far. Cusco, the capital of the old Inca Empire is currently the top contender for 7 Wonder Cities of the World. Peru continues to gain recognition for its natural beauty and is quickly becoming a top competitor in the world of tourism and travel.
Hotel Developments
Sonesta Posada del Inca Arequipa to Expand in 2013
The Sonesta Posada del Inca in Arequipa is expected to expand from its current 58 rooms to 120 rooms by the first half of 2013 with an investment of $100,000 per room. Known as one of the best Arequipa, Peru hotels, for business and leisure travelers, Sonesta Posada del Inca is strategically located in the center of the Arequipa's Main Square.
Aranwa Colca Hotel Resort & Spa to Open in April 2013
In April 2013, Aranwa Hotels Resorts & Spas will open its newest property, a riverside resort and spa in the Colca Canyon and Valley of Arequipa. The mountainside location and natural atmosphere of the 4-star property is designed to provide guests with an experience of pure relaxation while getting in touch with the natural beauty of Peru.
GHL Hotels, Quimera Holding Group Acquires Las Casitas del Colca
Colombian hotel group, GHL Hotels, and Quimera HG of Peru have acquired the luxury property, Las Casitas del Colca, in Arequipa, Peru, formerly owned by Orient-Express. Quimera HG owns 75%, while GHL owns the remaining 25% and is managing the hotel. Hoy el diario Gestión revela que existe un proyecto de ampliación de 60 habitaciones ya aprobado dentro de sus 25 hectáGHL Hotels operates international hotel chains in Colombia, Panama, Ecuador, Peru and Chile.
Cusco
Exclusive Boutique Hotel to Open in Barranco
The Andean Experience Co. will open a new boutique hotel in January 2013. Located on in the heart of Barranco, Hotel B will continue the tradition of opulence and grandeur of the historic mansion it is housed in, originally designed by famed French architect Claude Sahut. The two-level, 27 room hotel will cater to a mixture of discerning clientele seeking an authentic atmosphere and cultured travelers interested in the location’s rich contemporary art and culture scene.
Hotel Rio Sagrado Adds Wellness & Relaxation Concept
In May 2012, the Hotel Rio Sagrado, located in the city of Cusco, introduced a new concept of Wellness & Relaxation to help guests relax and unwind amidst the scenic Andes Mountains and Urubamba River. A Yoga and Spa Journey featuring reflexology and stress management techniques rejuvenates and energizes, while A Good Night’s Sleep uses an aromatic massage and Yoga Nidra to induce the ultimate state of relaxation and deep sleep. At El Bar del Huerto, traditional, non-alcoholic Peruvian beverages featuring exotic fruits and nutrient rich ingredients cleanse and nourish, leaving guests feeling pure.
JW Marriot to Open in Cusco
Opening October 2012, the luxury brand JW Marriott will blend past and present with their newest property located among ruins of an ancient Incan village in the Historical Cusco City Center. The JW Marriott Hotel Cusco will feature all of the luxury trappings of the JW Marriot brand with a focus on Peruvian history and culture, including oxygenated rooms to prevent altitude sickness and an Archeological Exhibition Hall and Exhibition Hall of the Killke Culture.
Palace Turned Convent becomes Newest Cuzco Hotel
After years of tedious restoration, one of Peru’s most eagerly anticipated hotels opened on June 15, 2012. Palacio Nazarenas is an all-suite boutique hotel located in a former 16th century convent that features original Inca walls and colonial frescos. Located at the center of Cuzco in Nazarenas Square, the hotel consists of 55 oxygen-enriched guest suites, 6 interlocking courtyards overlooked by wooden balconies, under-floor heating, freestanding baths, Cuzco's only outdoor infinity-edge pool, a poolside bar, Hypnôze Spa featuring local products and treatments, private dining and meeting rooms, a chapel, children's facilities and a library with archaeological finds from Orient-Express has put together a special opening package that will allow guests of Palacio Nazarenas to discover the gastronomy of Cuzco through the eyes of Chef Director Virgilio Martinez.
Palacio del Inka will Undergo Full Renovation
Libertador Hotels, Resorts & Spas has begun remodeling its hotel Palacio del Inka, located in the city of Cusco. The hotel will remain open as the project takes place gradually throughout the year. The project consists of completely remodeling the guestrooms, and in some cases enlarging them, to suit the elegance and luxury of the Cuatro Bustos mansion, which has been the site of the hotel for the past 35 years.
Lambayeque
Gran Hotel Chiclayo to Become Casa Andina Select Chiclayo in October
Ongoing renovations on the Gran Hotel Chiclayo are expected to wrap up by October of this year, after which the property will officially become the Casa Andina Select Chiclayo. Renovations began in March 2011 after Casa Andina began managing the hotel. Since then, the hotel has been redesigned to meet Casa Andina Select’s high quality standards. The hotel is located in the heart of Chiclayo, just 5 minutes from the main square and only 10 minutes from the airport.
Lima
Hilton to Open Before End of Year in Miraflores
Scheduled to open in October 2012, the Hilton Lima Miraflores will feature 207 stylish guest rooms and suites that offer luxury amenities with an authentic Peruvian feel. The hotel will be located just 40 minutes from the Jorge Chavez International Airport (LIM), and will include an extensive range of meeting facilities perfect for business and social events. Additional facilities include a restaurant, rooftop executive lounge, fitness center by Precor, heated pool and Jacuzzi.
Casa Andina Select Opened New Hotel in Miraflores
In March 2012, Casa Andina Select Miraflores opened for business and leisure travelers looking for excellent service, and comfortable, contemporary styling at reasonable rates. The 11-story construction with 155 rooms is within walking distance of banks and offices, as well as top restaurants, attractions and shopping. A wide range ammenities includes all of the facilities, services and conveniences a business traveler demands, including executive meeting facilities, business center, and secretarial services.
Tumbes
Decameron Opens New Resort, Spa and Convention Center in Punta Sal
On June 15, 2012, the all-inclusive Royal Decameron Punta Sal Beach Resort, Spa & Convention Center opened with 301 rooms, 3 restaurants, 7 bars, entertainment facilities, spa, gym, pool, tennis court and a fully equipped conference room that can host up to 500 people.
Inkaterra to Build Hotel in Cabo Blanco
The Peruvian hotel chain, Inkaterra, will begin construction on a new hotel in Cabo Blanco at the end of this year. La cadena se encuentra hoy en proceso de habilitación urbana y paisajismo de la zona donde levantará su establecimiento. The new property will satisfy the growing demand for hotels that feature an ecotourism concept, and will aim to attract environmentally friendly guests who are interested in nature excursions and outdoor sports.Contará en un comienzo con 12 habitaciones especialmente acondicionadas, y su oferta irá creciendo conforme a la demanda. The hotel, expected to by complete by the end of 2013, will begin with just 12 rooms, but is expected to grow as the demand increases.
Airline Expansions
Copa Airlines Reconnects Iquitos, Panama City with Two New Flights
On July 14, 2012, Copa Airlines began routes connecting Iquitos to Panama City with 2 flights per week, recovering its international connection with Panama city and opening up potential connections with other destination in the United States, Toronto and the Caribbean. Biweekly flights will take place on Wednesdays and Saturdays and will service five thousand people in its first year, including international business travelers and tourists. The newest addition comes after Copa Airlines’ recent expansion of a fifth flight route to Lima.
Cultural Celebrations
Maras Voted Top New Restaurant
In July 2012, Maras, located at the Westin Lima Hotel & Convention Center was chosen as the Top New Restaurant in the rankings of this year’s Summum Poll, a survey that is given out each year to more than 400 people for the purpose of learning the country’s best restaurants. The winner was chosen based on food, service, ambience, and quality-price ratio. Maras is a fine-dining restaurant, offering “contemporary Peruvian cuisine” with an emphasis on quality ingredients and the latest avant-garde culinary techniques.
Photographer to the Stars Celebrates Peruvian Art & Culture with Nonprofit
On July 17, 2012, Mario Testino launched a nonprofit in his native Lima, Peru to promote and celebrate Peruvian art and artists. The nonprofit, MATE (Asociación Mario Testino), was born from Testino’s desire to give back to his country while giving Peruvian artists a platform for which to share their work with the world. The organization is housed in a 16th century building in the Barranco district, and will be home to the greatest number of Testino’s works in the world. The first exhibition, titled Todo o Nada, will open July 27, 2012 and feature two key concepts found in Testino’s work—fashion and nudity. Testino is known as one of the most influential and sought after photographers in the world, and has shot countless covers and fashion editorials for top-tier publications such as Vogue and Vanity Fair. His portfolio also includes campaigns for Dolce & Gabana, Gucci and Versace, as well as numerous commissions for the Royal Family—including Princess Diana of Wales.
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For more information on travel to Peru, please visit: http://www.peru.travel/en/
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