Saturday, January 5, 2013

LA Travel & Adventure Show Announces New World Challenge Game

 
The World Challenge is an interactive social media game designed to take participants on a virtual journey around the world

LONG BEACH, Calif. – An all-new interactive game kicks off The Los Angeles Travel & Adventure Show, challenging attendees to experience destinations around the world in a whole new way. The game prompts visitors to go to specific booths and areas on the show floor where they will perform tasks, share it on social media outlets, and be entered to win prizes. Challenges include tasting regional delicacies and taking virtual tours to exotic destinations.

The TAS: World Challenge game runs throughout the show series in Los Angeles, Chicago, Santa Clara, and Washington, D.C. now through March 10, 2013. Dozens of travel-related deals and giveaways will make the game as rewarding as it is fun for participants.

Player points are tallied online and at the Travel & Adventure Show expos, but you don’t have to attend the expos to join in and play. To get started now: join the game on the Travel & Adventure Show’s Facebook or Twitter pages and answer trivia questions to win prizes. AND at the Show: Using a smartphone or the official game card you have the opportunity for more chances to win by participation in interactive challenges on the show floor.

The show is more than booths and games, though. The weekend event also features a number of great speakers, including Rick Steves, host of Rick Steves’ Europe; Jean-Michel Cousteau, world famous explorer, diver, and environmentalist; Pauline Frommer, Guidebook author; Peter Greenberg, America’s most recognized travel journalist; Richard Wiese, host of Born to Explore with Richard Wiese; Patricia Schultz, author of the best-selling 1,000 Places to See Before You Die; and longtime host of The Bachelor and The Bachelorette, Chris Harrison.

Stop by Booth 112 at the Los Angeles Travel & Adventure Show, January 12 or 13, 2013, or visit www.adventureexpo.com/worldchallenge for more information about how you can join the onsite World Challenge for your chance to win accommodations at the Hyatt Regency Long Beach, lift tickets to Mammoth Mountain, or a Ventura vacation that includes two nights at the Marriott Ventura Beach Hotel and a ‘Caves & Coves’ guided kayaking tour at Santa Cruz Island.

The TAS: World Challenge is brought to you in part by Aria, official social media and digital agency of the Travel and Adventure Show. Prizes are courtesy of Hyatt Regency Long Beach, Mammoth Lakes Tourism, Ventura Visitors & Convention Bureau, and Marriott Ventura Beach Hotel.  

The 2013 Los Angeles Travel & Adventure ShowTM will take place January 12-13 from 10 a.m. to 5 p.m. at the Long Beach Convention Center, 300 E. Ocean Blvd., Long Beach, CA 90802.  Tickets are available online for $9 with Promo Code “LAPR” or at the door for $12.  Children under 16 years old are free.  For tickets and event information, visit www.LAtravelshow.com, email info@LAtravelshow.com, or call 203-878-2577.

Unicomm LLC is an independent business-to-business communications company specializing in originating and managing world class trade shows and conferences in underserved and nascent markets.  Founded in 1998 in Milford, CT, Unicomm enjoys an impressive track record of dozens of successful show launches and hundreds of event productions.  Unicomm’s properties include the 3D Entertainment Summit™, and the MultiScreen Summit™; the Travel & Adventure Show™ in Los Angeles, Chicago, Dallas, Washington, D.C. and San Francisco Bay Area.  For more information:  www.unicomm.org.

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